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Valor Roof and Solar Privacy Policy

Effective Date / Last Updated: March 5, 2026

Valor Roof and Solar (“Valor,” “we,” “us,” “our”) respects your privacy. This Privacy Policy explains what we collect, why we collect it, how we use it, and the choices you have.

This policy applies to our website and online services (the “Site”), including when you request a roof inspection, roofing estimate, hail/storm damage inspection, roof replacement consultation, solar estimate, or related services.


Quick Summary (Plain English)

  • We collect information you give us (like name, phone, email, address) so we can respond, schedule, and provide roofing/solar and related services.

  • We use cookies/analytics to understand website traffic and improve the Site.

  • If you opt in, we may text you about appointments, project updates, and service communications. You can opt out anytime by replying STOP.

  • We don’t sell your personal information in the traditional sense. We may share limited data with vendors who help us operate (CRM, texting, analytics, hosting).


1) Information We Collect

A. Information You Provide

We may collect:

  • Name

  • Email address

  • Phone number

  • Service address / property location

  • Photos or details you submit (damage notes, project info, electrical usage)

  • Communication content (calls, texts, emails) when you contact us

B. Information Collected Automatically (Website Usage)

When you browse the Site, we may collect:

  • IP address

  • Device type and browser type

  • Pages viewed and time spent

  • Referring/exit pages

  • Approximate location derived from IP (not precise GPS)

C. Payments (Only If Applicable)

If you pay online, payments are typically processed by third-party payment processors. We do not intend to store full payment card numbers on our servers. If you do not accept online payments, this section can be removed.


2) How We Use Your Information

We use information to:

  • Provide and manage services (inspections, estimates, scheduling, project updates)

  • Communicate with you (phone, email, text—based on your preferences/consent)

  • Improve our Site and marketing performance

  • Prevent fraud and protect our business and customers

  • Comply with legal obligations


3) Cookies, Analytics, and Tracking

We use cookies and similar technologies to:

  • Make the Site work properly

  • Remember preferences

  • Measure traffic and performance (e.g., analytics tools)

  • Understand which ads or pages drove visits (if we run campaigns)

Your choices: You can control cookies through your browser settings. Blocking cookies may affect Site functionality.

Global Privacy Control (GPC): If your browser sends a GPC signal, we will treat it as a request to opt out of certain analytics/advertising sharing where applicable.


4) How We Share Information

We may share information with:

  • Service providers/vendors that help us operate (hosting, analytics, CRM, scheduling, texting/communications platforms, call tracking, customer support tools)

  • Professional advisors (legal, accounting) as needed

  • Government/legal requests when required by law

  • Business transfers (merger/acquisition/asset sale) where allowed

No “Mobile Data for Marketing” Rule (Important for SMS Vendors)

No mobile information will be shared with third parties or affiliates for their marketing or promotional purposes. We may share information with vendors who help us deliver messages and services (e.g., communications platforms), but only to provide services to Valor.


5) SMS/Text Messaging (TCPA Disclosures + Consent)

A. Your Consent (TCPA)

By providing your phone number to Valor (via our Site, forms, or other communications) and checking/agreeing to receive texts (or otherwise providing express consent), you agree to receive calls and text messages from Valor Roof and Solar at that number, which may include messages sent using an automatic telephone dialing system or similar technology.

Messages may include:

  • Appointment confirmations and reminders

  • Inspection scheduling and follow-ups

  • Project updates and customer service

  • Requests for photos/details to support your service request

  • (If you separately opt in) promotional offers related to roofing/solar

Consent is not a condition of purchase. You can still request services without agreeing to receive marketing texts.

B. Message Frequency / Costs

  • Message frequency varies.

  • Message and data rates may apply.

  • Carriers are not liable for delayed or undelivered messages.

C. Opt-Out and Help

  • Reply STOP to opt out at any time.

  • Reply HELP for help.

  • After opting out, you may receive a final confirmation message.

D. SMS Data Removal

If you ask us to delete your phone number from active messaging systems, we will do so where feasible, subject to legal, safety, and recordkeeping obligations.


6) Call Recording (If Applicable)

We may record calls for quality assurance, training, and documentation, where permitted by law. If required, we will provide notice at the time of the call.


7) Data Retention

We retain personal information only as long as reasonably necessary to:

  • Provide services and maintain business records

  • Meet legal obligations

  • Resolve disputes

  • Enforce agreements

  • Maintain security and prevent fraud

Analytics data may be retained for shorter periods unless needed for security or legitimate business purposes.


8) Your Privacy Rights (Colorado + Other States)

Depending on where you live, you may have rights to:

Access the personal data we have about you

  • Correct inaccurate data

  • Delete personal data (with exceptions)

  • Obtain a copy of your data

  • Opt out of certain processing, including targeted advertising (as defined by law)

To exercise these rights, contact us using the information below. We may verify your request before fulfilling it.


9) Children’s Privacy

The Site is not intended for individuals under 18. We do not knowingly collect personal information from children under 18. If you believe a minor provided personal information, contact us and we will take appropriate steps to delete it.


10) Security

We use reasonable safeguards designed to protect your information. However, no system is perfectly secure, and we cannot guarantee absolute security.


11) Third-Party Links

Our Site may contain links to third-party sites. We are not responsible for their privacy practices. Review their policies before providing information.


12) Changes to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top will reflect changes. Continued use of the Site after changes means you accept the updated policy.


Valor Roof and Solar

Website: https://valorroofandsolar.com

Phone: (303) 770-7663

Email:  customerservice@valorroof.com 

address: 12344 W. Alameda Pkwy, ste 200

                 Lakewood, CO 80228


Amendments to Privacy Policy

Valor Roof and Solar reserves the right to amend this Privacy Policy periodically. Changes will be posted on this page, and we encourage you to review this Policy regularly.


Privacy FAQ  

Do you sell my personal information?
We do not sell personal information for money. We may share information with vendors who help run our business (CRM, texting, analytics, hosting).

How do I stop texts from Valor?
Reply STOP to any message. Reply HELP for help.

What information do you collect when I request a roof inspection or estimate?
Typically your name, contact details, service address, and any project details you share (like hail damage notes or photos).

How do I request deletion of my data?
Email us at customerservice@valorroof.com with your request.